Canada's only national network providing suppliers with innovative and measurable distribution, selling, marketing and information solutions to retail and foodservice operators​

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RETAIL
Working in collaboration with ITWAL and our participating suppliers, our members enjoy the economic benefit of our Value Added Network Investment across thousands of retail products represented by over 100 suppliers.

As shareholders, our members participate in industry leading selling, marketing, information and distribution solutions.
The solutions include such programs as:

• Promo Select 3.0
• Promo Select Convenience Plus
• ITWAL Insights
• ITWAL Salesforce Convention
• ICON
• ITWAL Marketplace
• Fall Fair
• A.W. Ferguson Distribution Center
• YCM/VIG Magazine
• Ccentral.ca
  

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​FOODSERVICE
​NBMC (National Brand Marketing Company) is a joint venture formed between ITWAL, AFD and Adapt. We provide a unified group supporting national brand manufacturers in reinforcing the bottom line vitality and health of our member distributors in partnership with the sales and distribution objectives of the participating suppliers.

As a shareholder in NBMC, all ITWAL members participate in selling programs developed for the group.
These programs include:

• Sell-A-Rama
• Avalanche of Values
• Cat-Man
• Summer Sizzler
• Power Play
• Marketplace
• Power Buy
• Fall Fair
• Operator Insights

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For more information or to explore our solutions please go the the SOLUTIONS Page 

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Distribution

ITWAL provides a competitive distributor alternative.

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Selling

An extension of the suppliers’ selling and distribution investment.

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Marketing

Receive marketing publications and aids throughout the year. 

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Information

Information is the key to success in today’s business environment.